Pega Customer Decision Hub
Predictive and adaptive analytics, real-time decisioning, and business process management combined in one product.
Predict customer needs
Pega’s AI is always on, reading the billions of signals your customers generate and anticipating what they’ll need next.
Personalize every interaction
As customers engage, Pega evaluates all your options in real time, then selects the next best action.
Deliver across channels
Think of the AI as a single brain that connects experiences across inbound, outbound, owned, and paid channels.
